:: Index :: FAQ :: Cerca :: Lista utenti :: Gruppi ::
:: Registrati :: Profilo :: Messaggi privati :: Log in ::


 
Nuovo argomento   Rispondi    Indice del forum -> 2009-2010
Precedente :: Successivo  
Autore Messaggio
Ads






Inviato: Dom Mag 27, 2018 3:48 pm    Oggetto: Ads

Top
yaya2017



Registrato: 22/11/17 10:52
Messaggi: 68

MessaggioInviato: Lun Apr 23, 2018 7:44 am    Oggetto: Rispondi citando

Comfort was a big concern to Nike–the company insists that woven plastic, like its filament weave, is more comfortable on the foot than a single, 3D-printed piece of plastic. And anecdotally, Kipchoge has likened the breathable sensation of Flyprint as to running on air. However, in Kipchoge’s final pair, Nike opted to include a
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

Flyknit tongue, as opposed to a complete Flyprint upper that had been explored in prototypes. Why? The top of the foot is the most sensitive
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

part, and Flyprint V1.0 simply wasn’t as comfortable as Flyknit for this key part of the shoe. Luckily, Flyknit material can be heated and bonded with Flyprint. This means that as Nike irons out Flyprint’s kinks, it can easily make hybrid Flyknit/Flyprint shoes–or maybe even other apparel–at scale, for the market.“As we’re introducing Flypirint, we’re not replacing Flyknit,” clarifies Chen. “They’ve very complementary.” Though what any of this means for the possibilities of mass performance customization for the average user, speed of shoe production, or Nike’s own bottom line remains unclear, as Nike isn’t commenting on any of that yet.For now, Flyprint is only available to Nike’s pro runners,
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

along with a few collectors who might purchase a $600 Flyprint version of the Vaporfly Elite through Nike’s app later this week. That
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

said, Nike hinted that it has a pretty predictable cadence when it comes to releasing its new technologies to the mass public. They’re built for pros who prove them in competition. Then, those technologies are scaled to the masses in commercial release.

In other words, you can look for iridescent Flyprint shoes on store shelves by the tail end of 2018, or early 2019 at the latest. And while they might not shave all that much time from your next marathon, their unabashed embrace of color makes them scream Nike through and through. Triple white Adidas Ultraboosts, these are not. Nike is going maximalist, full speed ahead.Adidas has all the right digital moves, according to the latest study by market

Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

research firm Gartner L2.The athletic brand — which has been enjoying blockbuster growth in North America following its resurgence in
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

the region in 2015 — dethroned Nike to top this year’s Activewear US Digital IQ Index as the sole “genius” brand.“Adidas exemplifies the potential for achieving growth via direct-to-consumer sales, both online and offline,” the researchers said.The study, which quantified the digital competence of 74 “activewear” companies in the U.S., sought to diagnose digital strengths and weaknesses of brands such as Nike, Under Armour, Timberland, New Balance and Adidas.The researchers took into account factors such as the effectiveness of a label’s email marketing (message open rate, photos, video content), website customer service and product customization tools, social media engagement and ad impressions on
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

mobile.Based on those factors, companies were ranked as genius, gifted, average, challenged and feeble.

Ultimately, Adidas landed in

Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

the top spot and was the only brand to earn “genius” status — a feat Nike had accomplished in the previous year.Despite being the highest
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

trafficked site, Nike suffered from “lagging investment” that contributed to its falling from “genius” to “gifted,” the researchers said, noting that category pages on the brand’s website lacked helpful features such as quick view.Nevertheless, there were several positives for the athletic behemoth. L2 said Nike’s social media pages enjoyed “outsized engagement across platforms” and its Instagram “dwarfs” the next-largest Instagram community’s size 3-to-1.Meanwhile, Adidas’ website boasts “content-rich” prerelease and product-launch pages features video and user-generated
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

content and supports live inventory on product pages and cross-selling at checkout, according to the report.Baltimore-based
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

Under Armour held the No. 3 spot on the list — also scoring as “gifted” — as the researchers observed “substantially increased” investment
Solamente gli utenti registrati possono vedere link su questo forum!
Registrati oppure Autenticati su questo forum.

in video display advertising across its digital marketing as well as robust search and navigation tools on its e-commerce site.L.L. Bean and REI rounded out the top five, landing at No. 4 and No. 5, respectively.Timberland, Patagonia, The North Face, New Balance and Vans completed the top 10 (brands listed in order of ranking) — all receiving the “gifted” designation.
Top
Profilo Invia messaggio privato HomePage
Mostra prima i messaggi di:   
Nuovo argomento   Rispondi    Indice del forum -> 2009-2010 Tutti i fusi orari sono GMT + 2 ore
Pagina 1 di 1

 
Vai a:  
Non puoi inserire nuovi argomenti
Non puoi rispondere a nessun argomento
Non puoi modificare i tuoi messaggi
Non puoi cancellare i tuoi messaggi
Non puoi votare nei sondaggi
c d
e



Powered by phpBB© 2001, 2005 phpBB Group ::phpbb.it :: Thème crée par Jona

Abuse - Segnalazione abuso - Utilizzando questo sito si accettano le norme di TOS & Privacy.
Powered by forumup.it forum gratis free, crea il tuo forum gratis free ora! Created by Hyarbor & Qooqoa
Confirmed

Page generation time: 0.088